BEHIND THE NAME: HAUTE LADY™
Haute Lady™ was born from the vision that women can do it all - and have it all. A "Haute Lady" is more than just a fashionable woman. She is fierce, courageous and bold, transcending labels and societal expectations. A Haute Lady knows how to Make an Entrance™ anywhere she goes.
MEET THE FOUNDER
CLARE HARDY: AKA LADY CLARE
Clare Hardy, affectionately known as "Lady Clare," seamlessly blends her admiration of iconic fashion and bold style through her passion project, Haute Lady.
From a young age, Lady Clare was captivated by the transformative power of fashion. As a little girl, she would often ask her mother to buy her more dresses, especially for fancy tea parties with her family. She delighted in playing dress up, and loved pretending to be a model.
Lady Clare's early fascination with style continued to evolve into adulthood, where she discovered that fashion, handbags and accessories made her feel courageous and confident. She still remembers the meaningful gift her parents gave her for her college graduation - a beautiful black leather tote bag, which they felt would be perfect for her new life as a career woman. She proudly donned her new bag as she interviewed for and then landed her first corporate job.
Many years later, Lady Clare and her husband were blessed with their first son. During the late nights when she struggled to stay awake to feed her newborn baby, Lady Clare kept herself from falling asleep by shopping for luxury handbags online. Even though she might have looked the opposite of fashionable at the time, she envisioned how the handbags would make her feel when she could finally wear real clothes and be among adults again. She also loved the excitement of finding a great deal, and soon began to build her own handbag collection.
What began as a late-night hobby would eventually blossom into the formation of a thriving business. Fueled by her entrepreneurial spirit and the desire to set a strong example for her two sons, Lady Clare realized that she wanted to expand her collection beyond her own closet. She embarked on a journey to create a community of Haute Ladies, where women could celebrate their shared passion and access their dream bags at affordable prices. Guided by her belief that "a rising tide raises all ships," Lady Clare wanted to build a business that empowered other women. She no longer wanted to find great handbag deals only for herself, but to share those treasured statement pieces with others.
Lady Clare, through Haute Lady, hopes to help women embrace their unique style and step into their power. Haute Lady exists to help women feel and look their best so that they can confidently Make an Entrance wherever they go.
WELCOME TO HAUTE LADY
MAKE AN ENTRANCE
Let's Collab
Are you a brand or fellow creator who wants to work together? Send Clare an email at hellohautelady@gmail.com with more info and to request Clare's media kit.
HONORING GENERATIONS OF HAUTE LADIES
Haute Lady is more than just a business for Lady Clare; it's a tribute to the generations of strong, stylish and cherished women who came before her.
Inspired by the bold fashion statements of her late Granny, the timeless elegance of her Grandmama, the classic beauty of her Great Granny, and the playful spirit of her Great Nana - who was affectionately known as "Aunt Baggy" for her deep love of handbags, Lady Clare carries on their legacy. She sees herself as a continuation of their stories, channeling their strength and spirit into her own entrepreneurial journey.
Her love for vintage handbags and accessories reflects a deep appreciation for the past and a desire to connect with the enduring elegance of bygone eras. In every carefully curated collection, Lady Clare honors the memory of these remarkable women, ensuring that their influence and memory lives on through Haute Lady.